Zynd
Zynd is the 21st century technology that unifies the candidate and employer experience. They are a job site that offer talent development and training, and work alongside schools, colleges and universities to bring this to life. Now, technology video marketing is crucial in humanizing a software, and as such we produced a promotional video that would engage and build trust with their typically younger audience, whilst having a relatable story that would cause them to sign up, whilst working to combat the short attention spans.
People Stories
A key promotional video is vital to any brand, whether it’s a B2B or B2C, law firm or animal charity, having that key video that engages people and builds trust can be a game-changer for marketing, sales and overall awareness efforts. They can showcase your purpose, your mission, your unique selling points, in a way that will make people actually listen – and more importantly, act. Think about your customers journey, especially with a promotional video. Whether they land from a Google search to your website, from word of mouth to one of your social media channels, from an email marketing campaign to a landing page, or anything else, what are they looking to see? Put them first, make their lives easier and connect quickly and emotionally. Thus, technology video marketing can be a game-changer for marketing efforts.
Video Production
Attention spans are short – we ensure you get your message across effectively, especially when it comes to companies promotional videos. We believe video is about storytelling, and your brand stories can directly or in-directly showcase your organisation, explain how you make a difference, the values that matter most to you, discuss your unique selling points, all in order to achieve more sales and increase your brand awareness. Overall, building trust and connecting emotionally. We’ll ensure we do the competitor analysis and brainstorm ideas to ensure you stand out in video.
