Operational Real Estate Festival 2024 (OpRE), is a real estate and hospitality conference re-imagined. OpRE is an evolution of the Hotel Alternatives Event (HAE) founded by Hotel Analyst in 2015. It brings together leaders in the real estate field to educate from the stage and network with each other. As the event video producers, we were brought in to capture the event from the arrival, general networking, on stage speakers, audience reactions and more, resulting in an event promotional video and 18 talking head interviews from attendees.

In today’s digital age, event video producers are crucial for showing prospects what’s in store for them when they book an event, and for capturing the essence and key points to share with a wider audience. They can be used to sell future events, reflect upon previous ones, and in all sorts of different areas such as key campaigns. Think about your customers journey. They don’t know what’s in store for them if they book your event, they might be searching for similar events or trying to find out what sets your event apart. Videos save them time, as once they find your video, they can be enticed to watch, engaged by what they see, and be happy to cut straight to the point, in the process getting them to feel and act.

Attention spans are short, so we ensure your message gets across effectively, especially with event video production. Video is about storytelling, showcasing your organization directly or indirectly. It explains how you make a difference, your core values, and unique selling points to increase sales and brand awareness, building trust and emotional connections. We'll analyse competitors and brainstorm ideas to make your video stand out. Event video production has various purposes depending on the occasion. Typically, it aims to create the emotional response you desire for your event, and with your target audience.